Mark H. Friedman is the Owner of Senior Helpers Boston & South Shore (www.SeniorHelpersBoston.com) a leading private duty homecare franchise in the metropolitan area. He spend over 25 years orchestrating major corporate turnarounds in North America, South America and Europe before finding his passion in the world of elder care. He also serves as Vice President of Services and Operations for Assured Allies. Assured Allies is on a mission to help people make the most out of life by aging on their own terms. Since 2018, Assured Allies has been integrating technology and expertise in aging, working with long-term care industry leaders and insurance companies to better support successful aging. Its Age Assured program is designed for people who want help continuing to live independently as they age.