Tuesday, September 20, 2021

Drive Creativity and Innovation to Build an Unforgettable Experience

Registration
7:30 AM - 8:15 AM

Badge Pick Up & Morning Coffee - Located in the Foyer

Sponsorship Available - contact Laura Ames, lames@icdevents.com

Chairperson’s Welcoming Remarks
8:15 AM - 8:30 AM

Benjamin Anderson, MBA, MHCDS (former CEO, Kearny County Hospital)

Welcome to day 2

Advancing Patient Experience Through the Lens of Equity
8:30 AM - 9:15 AM

Thomas D. Sequist, MD MPH, Chief Patient Experience and Equity Officer, Partners HealthCare System

This opening keynote will focus on understanding the core concept that we cannot achieve an outstanding patient experience without addressing the challenges of health equity and structural racism.  Dr. Sequist will review the innovative approaches being implemented at Mass General Brigham focused on health care workers, patients, and communities.

  • Describe implementation of equity and anti-racism in a delivery system

  • Understand the influence of equity on patient experience

Discover new technologies and programs designed to influence patient experience and equity concurrently

Left Out or Roped In?: Rural America’s Journey Toward Health Equity
9:15 AM - 9:35 AM

Benjamin Anderson, MBA, MHCDS, VP, Rural Health and Hospitals, Colorado Hospital Association

As health equity has risen to the center of the national conversation over the past few decades, it has largely – whether intentionally or unintentionally – overlooked rural America.  Meanwhile, health care access in rural communities has significantly declined, leading to some of the worst health outcomes in the United States.  Through a series of true and inspiring stories, Benjamin Anderson humanizes the glaring disparities that exist between rural and urban communities and describes the structural issues that perpetuate them.  He offers hopeful and practical tools that empower leaders to be their own best advocates through the hard work and ingenuity that define the backbone of America. 

Unintended Impacts of Cancel Culture on Health Equity and Belonging
9:35 AM - 9:55 AM

Duane Reynolds, MHA, Founder and CEO, Just Health Collective

Efforts to advocate for change, social justice and anti-discrimination must carefully consider the potential damage of personal ego and proclamations of “moral high ground.”  These worthy messages can be lost if they are delivered in a manner that publicly shames and ignores the complexity, dignity and humanity of their recipients.  In this session, Duane Reynolds invites audience members to grapple with the difference between “calling people out” and “calling people in” to what is perhaps the most important work of this generation.

Hospitals Collaborate to Ensure COVID Care for Every Coloradan
9:55 AM - 10:15 AM

Darlene Tad-y, MD, Vice President - Clinical Affairs, Colorado Hospital Association; Associate Professor, Department of Medicine, University of Colorado Denver

During the COVID-19 surge in the winter of 2019 in Colorado, hospitals in the state voluntarily collaborated to create the Combined Hospital Transfer Center (CHTC). The CHTC allowed hospitals to seamlessly move patients from one hospital to another when acute and critical care capacity limits were reached in any one hospital or region. Transfers of patients occurred bidirectionally between urban and rural hospitals. In this session, Dr. Darlene Tad-Y will describe the structure of the CHTC and how it functioned to provide timely and effective covid care for every Coloradan.

Morning Networking Break
10:15 AM - 10:40 AM

Refreshments provided in the Sponsor Showcase

Sponsorship Available - contact Laura Ames, lames@icdevents.com

A Path Forward: Building Transformational Leadership Capacity after COVID-19
10:40 AM - 11:00 AM

Lauren Hughes, MD, MPH, MSc, FAAFP, State Policy Director, Farley Health Policy Center; Associate Professor, Department of Family Medicine, University of Colorado Anschutz Medical Campus

Tying well-researched best practices to rural health equity, Dr. Hughes explores true stories of the resiliency and ingenuity of rural communities amidst the formidable challenges of a pandemic. She will share the lessons learned from key informant interviews with rural health leaders and patients as she and others crafted a nationally-released playbook called “Re-Imagining Leadership: A Pathway for Rural Health to Thrive in a COVID-19 World.”  Her informative message will inspire and empower both rural and urban health leaders to critically think about how to approach and own their solutions.

COVID-19 Through the Eyes of an American Refugee: A Story of Engagement
11:00 AM - 11:20 AM

Ifrah Ahmed, BA, BS, Children’s Mental Health Case Manager, Metro Social Services

COVID-19 has shined a bright light on the widening disparities that exist between rural and urban America.  These fractures were especially evident in areas such as southwest Kansas, one of most remote and culturally-diverse regions in the United States.  The refugees from 30+ countries who worked at the world’s largest beef packing plant were unable to isolate from others at work and home, making them some of the most vulnerable Americans during the spread of the pandemic.  Hundreds of these essential workers were infected in same apartment complex.  In this session, Ifrah Ahmed – a Somali-Kenyan refugee leader – shares the heroic story of a team’s successful efforts to engage, test, educate, vaccinate her community, offering practical lessons and tools for others to engage in similar work.

SESSION TBA
11:20 AM - 12:00 PM

Moderator: Benjamin Anderson, MBA, MHCDS, VP, Rural Health and Hospitals, Colorado Hospital Association

Sponsorship Available - contact Laura Ames, lames@icdevents.com

Panel Discussion - TBA
12:20 PM - 1:45 PM

Moderator: Benjamin Anderson, MBA, MHCDS, VP, Rural Health and Hospitals, Colorado Hospital Association

Panelists:

 

  • Ifrah Ahmed, BA, BS, Children’s Mental Health Case Manager, Metro Social Services

  • Lauren Hughes, MD, MPH, MSc, FAAFP, State Policy Director, Farley Health Policy Center; Associate Professor, Department of Family Medicine, University of Colorado Anschutz Medical Campus

 

  • Darlene Tad-y, MD, Vice President - Clinical Affairs, Colorado Hospital Association; Associate Professor, Department of Medicine, University of Colorado Denver

Lunch in the Sponsor Showcase
12:20 PM - 1:45 PM
Lunch Provided
 

Joseph Maxwell, CEO, Parlance

Sponsored By: Parlance

Parlance logo_LARGE 293 and 124 with tag
1:45 PM - 2:20 PM
Choose Between Three Interchangeable Tracks

Track A: The Power of Paint to Change Policy

Artist Regina Holliday shares her experience advocating for patients by painting murals and artwork. She discusses art tactics that draw attention to challenging topics like electronic medical records access and end of life care. She explains the advocacy movement “The Walking Gallery,” in which medical providers and patient advocates wear “patient story” paintings on the backs of business suit jackets.

  • Discover the importance of patient access to the electronic health record

  • Understand the effect of visual imagery on health literacy as well as formation of health policy

  • Explain the power of unique patient narratives for supporting a better understanding of care transitions and the power of narrative to affect policy

Track B: Own Your Experience: A Path Toward Patient Data Ownership

 

  • Juhan Sonin, Creative Sandpaper, GoInvo and Massachusetts Institute of Technology

We demand that patients own their data.  We demand that healthcare services are open source.  Because healthcare is too important to be closed. 

 

The data that drives our care, the algorithms that dictates our parents care, our neighborhood’s care, our nation’s care, and the everyday services we rely on, feed on our experiences, are governed by black boxes and crooked biases, and are owned by others.  It’s our health. Our very lives are at stake.  We demand that patients own their data.  We demand that healthcare services are open source.  Because healthcare is too important to be closed.  See how we, the atomic units of the health system, can bend it back to the light.  

  • You don’t own your health data. And you should. Neither HIPAA nor the EU’s GDPR have provisions for ownership, only access

  • Health data includes more than you think. Labs and encounters are a tiny fraction of our total “data” package

  • When you own your data, you control access. Our data rights should include the ability to share, update, sell, and destroy data. Yes, all 4 are ownership rights

Track C: Connecting with Teams Using Patient Feedback

 

  • Brad Giafaglione, Director of Experience, UC Irvine Health

  • Christa Peters, NRC Health, Collaboratives Director; brad Giafaglione, Director of Experience at UC Irvine Health

The combination of patient feedback and storytelling through micro coaching videos is a tactic used by NRC Health and the University of California Irvine to improve outcomes. Leveraging the power of micro coaching videos as a leadership development tool to harness the power of patient feedback has been a powerful and efficient way to support improvement. In this session learn about how accessible leadership geared content can improve associate and experience outcomes by using a resource everyone has…patient feedback. 

  • Identify how to leverage coaching videos for staff improvement

  • Learn leadership tactics to improve associate outcomes

  • Describe how leadership geared content can improve experience outcomes

2:20 PM - 2:55 PM
Choose Between Three Interchangeable Tracks

Track A: Real-Time Service Recovery: A Catalyst for Improving Patient Experience and Fostering a Culture of Service Excellence

  • Michele Pirkle, Executive Director of Patient and Family Experience, Grady Health System

As Grady Health strived to improve the health of their community while delivering a superior patient experience, leadership saw an opportunity to proactively address any patient issues before they became a larger problem. In order to achieve their goals for improving experience and enhance internal patient-centered initiatives, the team needed a solution that would take rounding to a whole new level.

  • Understand the value of using real-time data

  • Realize the Importance of Service Recovery

  • Shift your culture to embrace Service Excellence

Track B: How Dozens of Experts Collaborated to Find a Life-Extending Therapy for One Patient

 

  • Brad Power, Founder, Reengineering Cancer Treatment

Prostate cancer patient Bryce Olson hit a wall in searching for his next treatment option and used a novel collaborative effort -- a "hackathon" -- to find his next best treatment option. Brad Power, who organized the effort, will share the story of how Bryce actively engaged in his treatment decisions, worked with leading labs to be molecularly profiled, drove the deep analysis of his data with diagnostics experts and his medical advisors, and fully engaged in tradeoff decisions.

  • Crowdsourcing: The Bryce Olson collective effort is an open forum with open data and open results, leveraging an online crowd of the smartest cancer researchers, doctors, bioinformaticians, and diagnostic experts -- across institutions

  • Collapsing silos for better outcomes: Bryce is reaching into cancer research labs, diagnostic companies, and biotech startups to engage the greatest minds in his case

  • Patient leadership: See how patients can gain by weighing in on what they want among their treatment options, weighing risk, evidence, and potential returns.

Track C: How to Navigate an Incurable Genetic Disease as a Young Adult

 

  • Seth Rotberg, MNM, Co-Founder of Our Odyssey, Patient Leader Recruitment Manager at WEGO Health

Seth learned at the age of 15 that his mother was diagnosed with the rare, neurological, genetic disease known as Huntington’s Disease (HD). Knowing he had a 50/50 chance of inheriting the gene, he decided to go through genetic testing at the age of 20 and found out he tested positive for HD. Learn how Seth has been navigating and mentally preparing for life with a rare disease as he races against the clock.

  • Learn what resources are available throughout the genetic testing process

  • Understand the unmet needs of young adults living with a rare, genetic condition

  • Discover how to communicate a diagnosis, treatment plan, and clinical trials to the patient and their family

Networking Break
2:55 PM - 3:15 PM

Refreshments provided in the Sponsor Showcase

Sponsorship Available - contact Laura Ames, lames@icdevents.com

Panel Discussion TBA
3:15 PM - 3:50 PM

Moderator:  Richard Corder, Managing Director at TiER1 Healthcare

Panelists: 
Naomi Cramer, Chief Human Resource Officer, Banner Health

More info coming soon...

It Starts and Ends with Communication: Lessons Learned from the COVID Pandemic
3:50 PM - 4:30 PM

Brian R. Carlson, VP Patient Experience, Vanderbilt University Medical Center

A good crisis can help highlight the important techniques that can lead to more effective communication.  Taking learnings from Vanderbilt University Medical Center’s COVID response, this session will share the important communication tactics used throughout the COVID pandemic and how those learnings should be incorporated into what you do every day.

  • Understand the communication tactics used during the COVID response

  • Describe how those tactics are important even when not in a crisis

  • Discover lessons that you can use in your organization

End of Day Two
5:00:00 PM

Join us after hours for more networking opportunities

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Dine Around Boston
5:30 PM

Join us after hours for more networking opportunities

Multiple Sponsorships Available - contact Laura Ames, lames@icdevents.com